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This iconic Mario plush features embroidered detailing and Mario wears his well-known, original blue and red outfit. Soft and cuddly, this authentic Super Mario plush is perfect for hugging and role-playing. A must-have for any Nintendo fan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e30cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Nintendo","offers":[{"title":"Default Title","offer_id":44041128050879,"sku":"31208","price":49.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/SUMA1010_01c57f71-1376-440e-b627-e8238c1f1ae4.jpg?v=1756421960"},{"product_id":"long-sleeve-bodysuit-mr-ted","title":"Long Sleeve Bodysuit Mr Ted","description":"\u003cp\u003e\u003cspan\u003eOur long-sleeve bodysuits are more than just a wardrobe staple—they’re a statement. Featuring unique, adorable artwork and crafted from the softest bamboo and organic cotton, these bodysuits combine comfort, style, and charm in every detail.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003ePlease note this bodysuit has a blue trim around the neck, wrists and crotch. \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade from our signature-soft, bamboo and organic cotton blend\u003c\/li\u003e\n\u003cli\u003eSuper soft and breathable for the utmost comfort of your baby\u003c\/li\u003e\n\u003cli\u003eSnaps at the crotch for easy changing\u003c\/li\u003e\n\u003cli\u003eThe exquisite artwork adds a touch of whimsy and charm, making each bodysuit memorable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur range is proudly crafted from sustainably sourced \u003cem\u003e(and super soft) \u003c\/em\u003ematerials; 67% Bamboo, 28% Organic Cotton and 5% Spandex Jersey\u003c\/p\u003e","brand":"confetti kidz","offers":[{"title":"0-3M","offer_id":44171927814335,"sku":"33078","price":49.0,"currency_code":"NZD","in_stock":false},{"title":"3-6M","offer_id":44171927847103,"sku":"33079","price":49.0,"currency_code":"NZD","in_stock":false},{"title":"6-12M","offer_id":44171927879871,"sku":"33080","price":49.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/IMG_2646_bbeff608-1e9c-41e2-b098-8375ca171d7d.jpg?v=1743726899"},{"product_id":"cuddlybabychick","title":"Cuddly Baby Chick","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eMeet the \u003ci\u003eCuddly Chick\u003c\/i\u003e, a pint-sized bundle of softness and charm! This adorable baby chick features a \u003ci\u003esuper soft plush body\u003c\/i\u003e, sweet little wings, and an irresistible embroidered face that will melt your heart.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003ePerfectly Plush:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Designed for endless cuddles and comfort.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eAdorable Details:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Features cute wings and a charming embroidered face.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003ePint-Sized for Little Hands:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Easy for tiny fingers to hold and love.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eSuitable from Birth:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e A safe and perfect first companion for newborns.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e \u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Ivory","offer_id":44179760414911,"sku":"33187","price":49.0,"currency_code":"NZD","in_stock":true},{"title":"Pink","offer_id":44179760447679,"sku":"33188","price":49.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/N11589I_Cuddle_Baby_Chick_Ivory-small.jpg?v=1756423803"},{"product_id":"superheroted","title":"Superhero Ted","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eUp up and AWAY! Our Superhero Ted will save the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSoft caramel Sherpa fur fabric\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003ePellets in bottom and feet  \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSuitable from birth\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSize: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBaby - 29cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBig - 45cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Baby","offer_id":44179760480447,"sku":"33189","price":59.0,"currency_code":"NZD","in_stock":false},{"title":"Big","offer_id":44179760513215,"sku":"33190","price":89.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/N11574_Big_Superhero_Ted_2.jpg?v=1756423845"},{"product_id":"kids-bath-robe","title":"Kids Bath Robe","description":"\u003cp\u003e\u003cspan\u003eOur Kids Bath Robe with an Embossed Flower is the perfect way to keep your little one cosy and adorable during bath time. With deep pockets and waist tie, they won't want to take it off. And with the flower embossed design, they can even match Mum, making bath time extra fun! It's the perfect addition to your family's bathroom routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eS - 3-6yrs\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eL - 7-10yrs\u003c\/span\u003e\u003c\/p\u003e","brand":"Annabel Trends","offers":[{"title":"S","offer_id":44179865206975,"sku":"32920","price":115.0,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":44179865239743,"sku":"32921","price":115.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/Child-4.jpg?v=1744084394"},{"product_id":"darceybunnymusical","title":"Darcey Bunny Musical","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eThe Alimrose Darcey Bunny Musical is the perfect mix of charm and calm, designed to bring a touch of magic to your nursery. Playing the beloved melody “Let It Be,” this adorable bunny will soothe your little one while adding a timeless, whimsical touch to their space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eWhy You’ll Adore the Darcey Bunny Musical:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eBeautifully Designed:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e A soft, plush bunny head with a classic and cute look, perfect for any nursery style.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eGentle Melody:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Plays the soothing tune “Let It Be” to calm and comfort your baby at bedtime or naptime.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eEasy to Hang:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e The \u003cb\u003eVelcro loop closure\u003c\/b\u003e allows you to hang it on a wall hook, door handle, or crib.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eRemovable Musical Movement:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Easily transform it into a soft décor piece or toy as your little one grows.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eNote:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eMusical movement inside velcro closure at back.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003ePull string to hear the tune 'Let It Be' play\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eNo batteries required\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eWhen being used as musical do not leave inside crib\/cot unattended with child\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eWith its timeless design and soothing melody, the Alimrose Darcey Bunny Musical is the perfect gift or nursery addition. Bring home this sweet companion and create magical, peaceful moments for your baby.\u003c\/span\u003e\u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Grey","offer_id":44186281246911,"sku":"33194","price":55.0,"currency_code":"NZD","in_stock":true},{"title":"Ivory","offer_id":44186281279679,"sku":"33195","price":55.0,"currency_code":"NZD","in_stock":false},{"title":"Petal","offer_id":44186281312447,"sku":"33196","price":55.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/N11597PDarceyBunnyMusicalPink.webp?v=1756423613"},{"product_id":"charliebearpacicomforter","title":"Charlie Bear Paci Comforter","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eMeet the \u003ci\u003eCharlie Bear Comforter\u003c\/i\u003e – your baby’s newest best friend! Made from irresistibly soft and furry plush fabric, this adorable comforter is perfect for soothing snuggles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eSuper Soft Plush Fabric:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Designed for ultimate comfort and cuddles.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003ePacifier-Friendly Design:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Cotton ties on one paw to securely hold a dummy\/pacifier.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eAdorable and Floppy:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Filled with pellets in the bottom and feet for a soft, floppy feel your little one will love.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eSweet Little Face:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Brings charm and comfort to every cuddle session.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eSuitable from Birth:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e A perfect first companion for newborns.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Alimrose","offers":[{"title":"Caramel","offer_id":44186295697599,"sku":"33202","price":45.0,"currency_code":"NZD","in_stock":true},{"title":"Oatmeal","offer_id":44186295730367,"sku":"33203","price":45.0,"currency_code":"NZD","in_stock":true},{"title":"Ivory","offer_id":44186295763135,"sku":"33204","price":45.0,"currency_code":"NZD","in_stock":false},{"title":"Chocolate","offer_id":44186295795903,"sku":"33205","price":45.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/N11557O-Charlie-Bear-Comforter-Oatmeal-small.jpg?v=1744342785"},{"product_id":"charliebearmusical","title":"Charlie Bear Musical Pull","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eBring Sweet Melodies to Your Baby’s Space with the Alimrose Charlie Bear Musical\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eAdorably designed and perfectly soothing, the Alimrose Charlie Bear Musical is the ultimate nursery accessory. Playing the beloved tune \u003ci\u003e\"Let It Be,\"\u003c\/i\u003e this charming musical adds warmth and calm to your little one’s world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003eWhy You’ll Love the Charlie Bear Musical:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eSoft \u0026amp; Snuggly:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Crafted with cozy sherpa fabric for a delightful, comforting look.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eMelodic Magic:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Plays the gentle and timeless melody \u003ci\u003e\"Let It Be,\"\u003c\/i\u003e perfect for soothing your baby.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eVersatile Hanging:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Features a convenient Velcro loop fastener to hang on a wall hook, door handle, or crib.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eBeautifully Practical:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e Includes a natural beechwood ring pull for easy play and a removable musical movement for added versatility.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003ePlayful Design:\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e With its sweet and cheerful bear face, it’s a charming touch for any nursery décor.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eNote:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eMusical movement inside velcro closure at back.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003ePull string to hear the tune 'Let It Be' play\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eNo batteries required\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eWhen being used as musical do not leave inside crib\/cot unattended with child\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eWhether for naptime, bedtime, or simply a calming moment, the Alimrose Charlie Bear Musical is a keepsake that will fill your home with love and harmony. Add it to your nursery today!\u003c\/span\u003e\u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Ivory","offer_id":44186301006015,"sku":"33206","price":55.0,"currency_code":"NZD","in_stock":true},{"title":"Caramel","offer_id":44186301038783,"sku":"33207","price":55.0,"currency_code":"NZD","in_stock":true},{"title":"Oatmeal","offer_id":44186301071551,"sku":"33208","price":55.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/N11596OCharlieBearMusicalOatmeal.webp?v=1756423762"},{"product_id":"charliebabybear","title":"Charlie Baby Bear","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eSay hello to the newest version of our beloved \u003ci\u003eCharlie Bear\u003c\/i\u003e! 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Arriving in a beautiful array of patterns and colours, they’re both practical and precious.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade from breathable cotton that’s perfect for swaddling\u003c\/li\u003e\n\u003cli\u003eLightweight for versatility and seasonal comfort\u003c\/li\u003e\n\u003cli\u003eGenerously sized to keep little ones snug and cosy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eMade from cotton\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eMeasures 100 x 100cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Sage x Clare","offers":[{"title":"Default Title","offer_id":44213885468863,"sku":"33604","price":69.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/7880\/7743\/files\/mgtbbwrap3_kids_2.jpg?v=1745892543"},{"product_id":"lottieblanketpramblanket","title":"Lottie Blanket","description":"\u003cp\u003ePerfect for the pram or bassinet, our baby blankets are lovingly knitted with cotton for a super-soft feel that will keep bub cosy. 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